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Dell Technologies selected Proact, Europe’s leading independent data centre and cloud services provider, as the winner for the categories of both Customer Experience in Finland and Excellence in Data Center Sales in Sweden during the Dell Technologies Partner Awards 2021. The awards confirm Proact’s leading position in the Central and Northern European market for data management and customer service.

The prizes were bestowed during the Dell Technologies Partner Awards 2021 for Central and Northern Europe and recognise the highest-performing partners from a variety of categories. Each category featured three nominees per country from which one winner was selected. The accolade given for Customer Experience recognises Proact’s excellent customer service provided to the organisations’ mutual customers. The Excellence in Data Center Sales award acknowledges the extensive achievements of Proact’s sales of data centre storage solutions from Dell Technologies.

Over a successful twenty-year-long partnership with Dell Technologies, Proact has grown to be a Titanium-level partner — the highest partnership status level granted. Dell Technologies has recognised Proact with multiple awards throughout the duration of the organisations’ partnership, most recently with its award for Channel Services Delivery Excellence in 2020.

“It comes as no surprise that Proact is a repeat winner of our partner awards,” says Jakob Ödman, Senior Channel Country Manager at Dell Technologies. “Their success in implementing our technology and supporting our mutual customers testifies to a lasting partnership, and we are grateful to have Proact as a distinguished contributor to our Central and Northern European business.”

“We are truly pleased to see our hard work and commitment to driving value from our customers’ data using Dell Technologies’ solutions being recognised,” says Jonas Hasselberg, President and CEO of Proact. “From the outset, our partnership with Dell has been a great match, involving people just as much as technology. In terms of working together to provide the best possible solutions for customers, I believe that the best is yet to come.”

For further information, please contact: 

Danny Duggal, VP Commercial & Communications, Proact IT Group AB, tel. +46 733 566 843,
Per Sedihn, CTO and VP, Portfolio & Technology, Proact IT Group AB, tel. +46 8 41 06 66 52,

Dell Technologies
Jakob Ödman, Sr Channel Manager Sweden, tel. +46 732 56 65 75,

About Proact
Proact is Europe’s leading specialist in data and information management with focus on cloud services and data centre solutions. We help our customers to store, connect, protect, secure and drive value through their data whilst increasing agility, productivity and efficiency. We’ve completed thousands of successful projects around the world, have more than 4,000 customers and currently manage hundreds of petabytes of information in the cloud. We employ over 1,000 people in 15 countries across Europe and North America. Founded in 1994, our parent company, Proact IT Group AB (publ), was listed on Nasdaq Stockholm in 1999 (under the symbol PACT). For further information about Proact’s activities please visit us at

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